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Inpossible Newsletter – May 2026

Speed is suddenly on the table. Confidence still has to be earned.  We’re starting InPossible the same way we recommend starting anything new in cloud, automation, or AI: with the fundamentals.  New capabilities are everywhere right now. That’s exciting. It’s also where things can get sloppy. The teams that keep momentum over time aren’t chasing tools. They’re clear on the basics: scope, truth sources, ownership, success metrics, and the cost/risk profile when it scales.

How SMBs Can Get Started with AI Without Wasting Time or Budget

In Progress

Getting started isn’t an AI problem. It’s a starting problem.

Pick one real bottleneck where AI can remove friction, define “better” in numbers, and make sure it shows up where work actually happens.
Brightline Customer Success Story

In Practice

Brightline moved 60% faster on route and pricing decisions.

We built an AI analytics platform on AWS for Brightline so teams could optimize routes and pricing with speed and confidence, resulting in a 60% reduction in time required for route and pricing optimization analysis. See what else it made possible.
AI Unplugged Podcast - Episode 13

AI Unplugged Podcast

AI made the work faster and productivity increase. But at what cost?

We discuss the risk of AI and burnout in Episode 13 of AI Unplugged Podcast: The Productivity Paradox.
When No One Owns the Cloud, Everyone Feels the Pain

Plugged In

When cloud feels unpredictable, it’s usually an ownership problem, not an AWS problem.

Cost spikes, recurring incidents, surprise security findings. These are often symptoms of the same gap: everyone’s responsible, but no one owns the outcome. This article shows how to close the ownership gap.

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InPossible Newsletter

Inpossible Newsletter – August 2026

No single choice carries your whole system.

Businesses want one model, one decision, one person to hold the whole answer. AI rarely lets that hold for long. No single model fits every task, which is why the best systems route across several instead of betting on one. A model that performs well today can quietly fall behind within months, whether anyone is watching or not. And the reasoning behind a decision doesn’t travel on its own; it leaves the building the day the person who understood it does.

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AI Systems Have a Half-Life

AI Systems Have a Half-Life

AI systems can lose effectiveness as models are deprecated, standards evolve, and data shifts, even when the original build was excellent. This article makes the case that AI should be treated as a maintained capability rather than a finished project, and shows what that discipline looks like in practice.

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Context Debt Is the New Technical Debt

Context Debt Is the New Technical Debt

Every time an AI project changes hands, valuable business and technical understanding gets lost. This article explores how Forward Deployed Engineering preserves that context so knowledge and value can build over time.

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